Privacy policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from m-kae.com.
Personal data
We collect the following information when you shop with us: name, address, phone number, and email. This data is necessary to deliver your order and is stored by M-KAE ApS for five years before being deleted. We work with companies that process data on our behalf, and they are not permitted to use it for their own purposes. All data processors we partner with are within the EU or countries that ensure adequate protection. M-KAE ApS is responsible for your data on m-kae.com. You have the right to know what information we process about you.
If you believe the information is incorrect, you can request a correction. In certain cases, we must delete your data, such as when it’s no longer needed for its original purpose. You can also contact us if you think your data is being processed unlawfully.
Personal information we collect
When you visit the site, m-kae.com, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the site, and information about how you interact with the site. We refer to this automatically-collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number. We refer to this information as “Order Information.”
When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.
How do we use your personal information
We use the Order Information that we collect generally to fulfill any orders placed through the site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).
Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When aligned with the preferences you have shared with us, provide you with information or advertisements related to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
Sharing your personal information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store.
You can read more about how Shopify uses your Personal Information here:
https://www.shopify.com/legal/privacy.
We also use Google Analytics to help us understand how our customers use the Site. Read more about how Google uses your Personal Information here:
https://www.google.com/intl/en/policies/privacy/.
You can also opt-out of Google Analytics here:
https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Your rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
Changes
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
Contact us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at hello@m-kae.com